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Category: Immersive

Awards Headline News

‘Zootopia 2,’ ‘Sinners’ Take Top Honors at 16th Annual Lumiere Awards

By Dan Sarto | Monday, February 9, 2026 at 5:05pm

‘Wicked: For Good,’ ‘Andor,’ ‘Avatar: Fire and Ash,’ and ‘Stranger Things’ also win at The Advanced Imaging Society celebration, often called the ‘Oscars for Geeks,’ held earlier this afternoon at the Beverly Hills Hotel.

Hopps and Wilde Get Augmented Headline News

Disney and Snap Launch ‘Zootopia 2’ Activations and Snapchat AR Lenses

By Dan Sarto | Monday, November 10, 2025 at 1:18pm

New campaign includes in-person immersive experiences at Los Angeles locations like The Grove and The Americana as well as 7 new lenses based on characters from the film.

Business Headline News

Phantom Digital Effects Consolidates Studios into Phantom Media Group

By Dan Sarto | Tuesday, November 4, 2025 at 4:26pm

Milk and Lola Post join the previously acquired Tippett Studio, PhantomFX, and Spectre Post under the new PMG creative collective; each studio will retain its approach and creative leadership, ensuring consistent experiences for clients across film, episodic, commercial and immersive content.

Heading to Turin This October Headline News

‘Frankenstein’ Cinematographer Dan Laustsen Set for VIEW 2025

By Dan Sarto | Wednesday, October 8, 2025 at 4:32pm

It’s less than one week away… the person behind the camera on Guillermo del Toro’s highly anticipated film joins more than 150 award-winning speakers from the world of animation, VFX, games and AI who will take part in a packed schedule of keynotes, talks, panels, workshops and masterclasses; event runs October 12-17 in Turin, Italy.

It’s Anime-zing! Headline News

Toei Animation to Showcase ‘One Piece,’ ‘Digimon Beatbreak’ at NYCC 2025

The studio’s programming celebrates both series with special guest panels, booth pop-ups, card giveaways, an autograph raffle, and others.

Awards Events

Infinity Festival 2025

Begins: October 9, 2025

The eighth annual festival returns to Los Angeles this October 9-10 to celebrate the convergence of art, technology, and entertainment; the Monolith Awards, hosted by Paul Debevec, Chief Research Officer of Eyeline Studios, will take place October 10.

Innovators in the Age of Change Headline News

Infinity Festival Announces 2025 Speaker Line-Up

Event to showcase the intersection of technology and entertainment with speakers from HP, NVIDIA, AMD, Sony Pictures Imageworks, Dolby, and The Belgium Economic Mission; event runs October 9–10.

AI in Immersive Headline News

Outsyders Reveals AI-Powered Immersive Projects for Disney, IMAX, Samsung/Google XR

The creative-tech collective’s latest finished projects include a ‘Blue Angels’ IMAX 3D conversion, a ‘Lilo & Stitch’ 3D reimagining, and the ‘Asteroid’ 8K HFR VFX experience.

Technology Headline News

Puget Systems to Debut RTX Pro 6000 Blackwell Max-Q Workstation at SIGGRAPH 2025

By Dan Sarto | Friday, August 8, 2025 at 10:25am

The high-performance workstation provider will also be demonstrating a ‘Virtual Rage Room’ immersive, interactive experience that leverages markerless mocap tech and a 10-foot LED volume.

People Headline News

Jeff Lehman Appointed DNEG IXP Executive Producer

With over 20 years of experience leading large-scale global projects for Universal Destinations & Experiences, the creative exec will help lead the company’s Immersive Experiences Division.

Dig – Discover – Roar Headline News

Lingokids, BBC Earth Launch ‘Walking With Dinosaurs’ Learning Adventure

The lesson explores the age of dinosaurs through interactive instruction, hands-on games, and challenges, with play-based learning moments about paleontology, dinosaur diets, habitats, extinction, and fossilization; released ahead of the series, which premiered June 16 on PBS.

Getting Hungary in Annecy Headline News

A Week in Celebration of Hungarian Animation at Annecy 2025

By Dan Sarto | Saturday, June 7, 2025 at 8:53am

This year’s festival pays tribute to the country’s rich heritage of animated films dating back 110 years; program includes 10 curated film screenings, 4 heritage feature screenings, numerous films in competition, art installations throughout the city, and the Hungarian Dome immersive theater installation.

All Roads Lead to Stuttgart Headline News

FMX 2025 Program to Explore Impact of AI

The killer conference starts next Tuesday; a variety of panels related to this year’s ‘Rhythm of Change’ theme now set, from the state of the industry and growth of AI to updates on ‘The Art of Animation’ and ‘Expanding Realities’ tracks.

The Increasing Need for Entertainment Content Headline News

How Lenovo is Equipping M&E Professionals with the Right Tools for the Job in 2025

Consumer demand for new entertainment experiences means artists and studios working in film, TV, games and immersive experiences require more compute power to handle ever-growing datasets while still delivering on time and on budget.

Creativity Converging in Mumbai Headline News

Dancing Atoms Shares Groundbreaking Animation & Filmmaking Competition Finalists

By Dan Sarto | Wednesday, April 30, 2025 at 4:44pm

Winners of the creative challenges in animation, VFX, virtual production, and AR/VR to be revealed at the inaugural WAVES Summit running May 1-4 at the Jio World Convention Centre in Mumbai.

A Virtual World For Kids Headline News

Epic Storyworlds Unveils ‘Fracterra’ Roblox Discovery Hub

The collaborative and immersive world boasts multiple IPs and creative partnership, including Squeeze Productions’ animated comedy brand ‘Cracké.’

Heading to Stuttgart Headline News

FMX 2025 Program Now Online

Lists of participating speakers and companies have also been published; presentation categories include VFX for Features, Feature Animation, Sound Design, Managing Change, and News.

Disruptive Animation Tools Headline News

JALI Research, Partners to Unveil ’Anim Revolution’ at GDC 2025

The digital animation tools and workflow collaborative initiative includes Immersive Enterprise Labs (IEL) and House of Moves; software technologies from JALI, Ozone Story Tech, and mGear; tablet displays from Xencelabs, with support from Vicon and Lenovo.

Business Headline News

Cinesite Group Secures US$215 Million Funding Package

By Dan Sarto | Thursday, March 13, 2025 at 11:49am

In a sign of support from the company’s financial backers, the leading independent VFX and animation studio group has announced a substantial investment to support ongoing operations and strategic expansion.

Animation Festival Events

Animayo Festival 2025

Begins: May 7, 2025

Established in 2006, the Oscar qualifying event returns to Canaria, Spain May 7-10, 2025; the event promotes creative development in animation, visual effects and new technologies.

Festivals Events

Cartoons on the Bay 2025

Begins: May 29, 2025

International Festival of Animation, Transmedia and Meta-Arts returns to Pescara, Italy May 29 – June 1, 2025.

The Road to Turin Events

VIEW Conference 2025

Begins: October 12, 2025

Italy’s premiere animation and visual effects event runs in-person October 12-17 in Torino, Italy with a focus on Computer Graphics, Interactive Techniques, Digital Cinema, 2D/3D Animation, VR and AR, Gaming and VFX.

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